Activision-Blizzard uses CoD microtransactions to find jobs for veterans

Call of Duty's Icon By Alexander Lee · Apr 3, 2019 7:38 PM · 

1 comments

Activision-Blizzard uses CoD microtransactions to find jobs for veterans image
Image via Activision-Blizzard

Since its founding by Activision Blizzard CO Bobby Kotick in 2009, the Call of Duty Endowment program has used Activision Blizzard funds to help over 54,000 returning United States military veterans find work—over 10,000 of them in 2018 alone.


Most of the organization’s charitable spending has come in the form of monetary grants to other veteran-focused charities. Last year, Endowment donated over $5 million to other organizations.


CoD Endowment has received considerable attention from a number of media outlets recently, and this publicity push may be part of an attempt by Activision Blizzard to give some good press to Call of Duty’s microtransactions.


In recent months, Black Ops 4’s loot box system has drawn criticism for drawbacks such as the potential to acquire duplicate items and the game’s limited access to free rewards. A portion of the Call of Duty Endowment’s funds come from microtransactions, in the form of Black Ops 4’s Call of Duty Endowment Salute Pack. All proceeds from the Salute Pack, which includes a CoD Endowment-branded sticker and tag, go towards the organization’s grants.


There is a degree of irony to the success of the CoD Endowment. Though the organization has sourced thousands of jobs for military veterans, its parent company infamously left nearly 800 former employees jobless after a massive wave of layoffs in February. But despite this twist, the CoD Endowment has done great work in the 10 years since its founding, and its Salute Packs show one of the bright sides to Call of Duty’s microtransaction scheme.

Other Stories

1 comments

Be The First To Comment!

Related Matches

0
Splyce
Team Reciprocity
0
100 Thieves
OpTic Gaming
0
Red Reserve EU
10:00 PMMon, May 13
UYU
0
Gen.G
11:30 PMMon, May 13
OpTic Gaming
0
UYU
7:00 PMTue, May 14
Evil Geniuses

Related Tournament

Group Stage : Divisions
TEAMPlayedWinsDrawsLosses
1.
eUnited

eUnited

11803
1.
100 Thieves

100 Thieves

11803
3.
Gen.G

Gen.G

9702
3.
OpTic Gaming

OpTic Gaming

11704
3.
Midnight Esports

Midnight Esports

11704
6.
Team EnVyUs

Team EnVyUs

11605
6.
Splyce

Splyce

11605
8.
Heretics KFC

Heretics KFC

7502
8.
Luminosity Gaming

Luminosity Gaming

11506
8.
Red Reserve EU

Red Reserve EU

11506
11.
Team Reciprocity

Team Reciprocity

11407
11.
UYU

UYU

11407
13.
Team Heretics

Team Heretics

4301
13.
Denial eSports

Denial eSports

11308
13.
Enigma 6 Group

Enigma 6 Group

11308
13.
Excelerate Gaming

Excelerate Gaming

11308
17.
Team Space

Team Space

2200
17.
Evil Geniuses

Evil Geniuses

11209
19.
Overtime Esports

Overtime Esports

0000
View Tournament

Download the Upcomer App

Get alerts to know the latest in esports. Join our Prediction League and win prizes

Get it on the App StoreGet it on Google Play